Like Silver and Gold, New Sponsors and Old help drive Iola Car Show:
The relatively young sponsorship program at the Iola Car Show has experienced serious growth over the last several years. 2018 will be no exception.
When Larry Fechter joined the team back in 2014, one of his first goals was to establish a sponsorship program. The big show is a magnet for people and has a lot to offer businesses with the ability to market to them while helping the show. Fechter made some contacts and started forming partnerships with well-known brands such as Rawhide Boys Ranch, Waupaca Foundry and Vintage Works. These partnerships have become the foundation of the sponsorship program.
Since that time, the sponsorship program has grown year after year, with nearly all sponsors returning annually. Iola ’16 & ’17 featured large displays representing new offerings from Chevy and Ford. Newcomers Jasper Engines, Toys for Trucks and Unique Specialty Auto also attracted great attention with their space on the blacktop.
Still more sponsors help out behind the scenes but providing free or discounted services to the non-profit event. L&L Propane provides all the propane on the grounds, and Conger Toyotalift provides equipment to assist with setup and teardown. Security Fence & Supply is integral to the ongoing improvements of the grounds as well.
Iola ‘18’s sponsorship area is bursting at the seams, creating some “good problems” for the show. Traxxas, SATA-DanAm, Mothers Polishes, and Gateway Classic Mustang are just a few of this year’s additions that will help entertain and impress the crowds.
For a complete list of sponsors for this year’s show, check out our sponsor page.