The Iola Car Show is always interested in establishing relationships with quality businesses and service providers. This is most commonly done through the sponsorship program. The connections formed with our sponsors generally work to everyone’s benefit. Sponsors have an opportunity to market and display their products and services to the large crowds that attend the show. They also help to provide resources that improve the car show for vendors and exhibitors, and ultimately enhance the experience for attendees.
One such sponsor is doing that in a big way. This year, everyone on the grounds can expect to receive an improved 4G LTE experience through major network upgrades , thanks to U.S. Cellular.
“We’re very excited about the investments being made by U.S. Cellular,” said Joe Opperman, PR Director for the Iola Car show, “These improvements will be felt by everyone on the grounds and will be very well received.”
During the Car Show, Iola swells to an enormous population, with last year’s attendance in excess of 120,000 people. “Every other day of the year, Iola is population 1,301. For that reason, we are often overlooked when it comes to big companies providing up-to-date utility services, like any other small town. During the show, everything changes, and our needs are comparable to some of the bigger cities in the state. It’s awesome to see a reputable company like U.S. Cellular make such serious efforts to service the event.”
“At U.S. Cellular, we make it our business to ensure our customers can stay connected wherever and whenever they need to be by offering a fast and reliable network,” said John Heimsch, director of sales for U.S. Cellular in Wisconsin. “We want Iola residents, and everyone who comes to enjoy the Iola Old Car Show, to be able to use their device as usual and enjoy the event. U.S. Cellular invests in every aspect of our customers’ experience, including in the neighborhoods and communities that they and we call home.”
In 2016 U.S. Cellular invested $47.1 million in network, store and community support throughout Wisconsin.
U.S. Cellular will also have a team set up at their booth near the tower during the show. They will be there provide information, answer questions and get visitors up to speed on their latest products. There will also be a chance to win a free iPad. Be sure to check them out during the show, and tell them thanks for partnering with the Iola Car show.