Iola Vintage Military Show

2015 Iola Car Show – Pace and Race

July 9 - 11, 2015

Gates open daily at 6:00 am

More Info


Midwest’s Greatest Old Car Show and Swap Meet!

Iola Old Car Show is a production of Iola Old Car Show Inc, a non-profit corporation established for the betterment of our area communities and to advance the specific charities of our members.

With over 2,200 show cars, 4,430 swap spaces, 1,000 car corral spaces, 1,600 camping spaces over 300 acres, the Iola Old Car Show is one of the biggest events for auto enthusiasts in the Midwest. Our range of services from free parking, complimentary Wi-Fi to our shuttle and bus services are designed to provide you with a comfortable and convenient experience at the Iola Old Car Show and Swap Meet.

Spectator Admission

3 Day Pass:  $18.00

Daily:  $10.00

Children: Free (12 years and younger)

Alert! We are starting to fill up fast for 2015 PACE and RACE

Please keep in mind the April 1st deadline for past participants to register for their same swap, camping, or car corral space(s).


Swap Spaces


Car Corral Displays


Camp Sites


Show Cars



Iola Poster shows up in New Zealand

Posted: March 22, 2015
By Larry Fechter

Our posters have been rumored to be in all parts of the world, this proves it.  It just goes to show you that the classic auto is one of the universal hobbies we share.  Iola continues to be a recognized stopping point for car show … Continued


Posted: March 18, 2015
By Mary Schwartz

Iola will shake, rumble and roar July 9-11 as it celebrates the storied performance history of Wisconsin and America with its 2015 theme “Pace and Race.” The 43rd annual Iola Old Car Show will feature a gathering of pace cars … Continued

HO-CHUNK Gaming Wittenberg Sponsors Don Garlits

Posted: March 12, 2015
By Mary Schwartz


What to expect in 2015

The 43rd Annual Iola Old Car Show and Swap Meet -“PACE and RACE” – Featuring Pace and Race Cars!  – will be held July 9-11, 2015. Come out and discover some of the greatest classic cars from throughout the 20th century, from the sleek coupes of the ’30s to the muscle cars of the ’70s and everything in between!


Big Daddy Don Garlits brings his Swamp-Rat Dragster!


Featuring Don Garlits and his Swap Rat Dragster.    


Welcome to our new Iola Old Car Show Web Page


  We are excited about winter ending, spring arriving and then it will be Iola Old Car Show time.  Many changes are going on and we are thrilled with what is happening here in Iola.  PLEASE be patient with me … Continued


Lobsterfest on Saturday Night

lobster fest-small2

  Back by popular demand — Whole Live Lobster and Steak plus potato. Haddock Dinner also available.  Beverages and dessert items available Saturday, July 11th.  4:00 – 8:00 p.m.  $28.00 for the Steak and Lobster  $16.00 for Hadock This will … Continued


Wisconsin Region Studebaker Drivers Club is coming back to Iola ’15.


In 2014 Iola Old Car Show welcomed 34 cars to the grounds on Saturday.  Recently we have been talking with Terry Frye again and he is planning on bigger and better for Iola ’15.  He is thinking there may be … Continued


Kiddie Cars aren’t just for kids


A restored De Soto kiddie car at Iola 2011. Kids will have something special again this year at the “Pedal and Drive” activity.   Kids and yes, adults too can have a chance to test drive and race some cool … Continued


Registrations mailed for Iola Old Car Show 2015


Mr. Goodwrench and Iola Old Car Show, Inc wants you to know Iola will open for 2015 on July 9th at 6:00 a.m. Past participants should start finding 2015 registrations in the mail already. If you would like show information and … Continued



Though Iola is a small Wisconsin town, it's very easy to find. It's located at the intersections of State Highways 49 and 161, Iola is an easy drive from just about anywhere.

Feel free to call our office at 715-445-4000 for help with directions